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On The Underground With CURB Underwear

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I have only ever experienced the underground of London, but I have a feeling that plenty of other underground networks in cities all over the world have the same kind of weirdness going on regularly. You might have seen recently that someone found a dead SHARK on the New York subway!

But although the London Underground has a reputation for being cramped, and being full of people who completely ignore each other (I love messing with that social rule when I'm in London, striking up conversations with all sorts of people! lol) this is the kind of underground distraction I could certainly appreciate.

His name is Ben (Ben what? I don't know, unfortunately) and he's the face, or rather the package, of UK brand CURB.

Company owner Kevin Cheesman sent us these delicious pics to share with you guys, and told us about a video to check out too. Naturally, after seeing this gorgeous young man in these photos and taking a look at the little "behind the scenes" video I had to share it all with you too.

I think this is going to be a brand to follow. It's about time we had some hot Brit guys promoting a good Brit underwear business, and it looks like CURB might be going places - pun intended. ;)

curb-bottom-brief-campaign-2CROP-WEB

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curb-versatile-brief-campaign-3-CROP-WEB-LR

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nicks40
nicks40
10 years ago

Underground? We have a bus on Tuesdays …

tumblrguy
tumblrguy
10 years ago

his full name is Ben Hunt, he’s an athlete, a football player, I think. Got his name off of Tumblr.